Meta launched Vibes, a new feed of AI-made videos inside the Meta AI app. Mark Zuckerberg shared examples like cat clips, an Egyptian selfie, and dad humor. The feed highlights how AI video now shapes social content.
AI videos take center stage
According to the Guardian, Vibes is a “feed of expressive AI-generated videos from artists and creators.” It will be available in the US and in more than 40 other countries, but not in the UK.
Zuckerberg posted a clip titled “Dad trying to calculate the tip on a $30 lunch.” The character says, “Oh gosh … I think it’s probably to going to be, I dunno, at least $600bn.” One Instagram user replied, “Bros posting ai slop on his own app.”
Other clips include an Egyptian princess taking a selfie. A kitten wears baker gear and kneads dough. Cute fluffy characters and a dog run through a waterlogged field.
Models, features, and the AI ‘slop’ debate
Meta said users can create videos or “remix” ones from the feed. Remixing can add new visuals and music. The company showed a Honey Monster-like creature riding a bicycle and a moose jumping on a trampoline.
Which AI models power Vibes
The Guardian reported that Meta will use video models from Midjourney and Black Forest for Vibes. Alexandr Wang, Meta’s new chief AI officer, shared that detail in a Threads post. Meta also runs its Llama models, but Vibes uses those external video systems.
The launch lands during a wider wave of AI-made clips online. The Guardian noted that almost one in 10 of the fastest-growing YouTube channels were only showing AI-generated content in August. The piece referenced ongoing talk about AI “slop,” a term for mass-made, odd content that fills feeds.
The Guardian also pointed to Google’s Veo3 release in May. That model boosted the volume of AI video content. Film-makers are also using these tools to create high-quality work.
Beyond social feeds, AI output is also shaping office work. The Guardian cited Harvard Business Review’s focus on “workslop,” low-quality AI-made documents and presentations. In an HBR survey of more than 1,100 full-time employees, four out of 10 said they had received workslop in the past month.
