Universal and Warner near AI music deals, pay per play

Two glossy golden vinyl records bearing the official Universal Music Group and Warner Music logos face each other, connected by a luminous audio waveform and subtle circuit patterns, bright gold and electric blue palette, close-up symmetrical framing on a clean studio backdrop

Universal Music Group and Warner Music are close to new licensing deals with AI firms. The talks could finish within weeks, according to the Financial Times. The agreements would cover how AI can use songs and make new tracks.

AI firms in talks with major labels

Start-ups in the talks include ElevenLabs, Stability AI, Suno, Udio and Klay Vision. Larger groups such as Google and Spotify are also involved. The labels control much of the global music catalogue.

The negotiations look at two key areas. One is training AI systems on existing songs. The other is generating synthetic tracks using these systems.

Streaming-style royalties on the table

The companies want a payment model like music streaming. Each play would trigger a small royalty. This approach aims to link AI use to clear payouts.

The rise of generative AI has led to legal fights over copyrighted work. Rights holders have pushed back on unlicensed use. The proposed deals seek to set rules and payments for AI.

Focus on timing and structure

The talks are described as advanced and near completion. A final agreement could arrive within weeks if discussions hold. The labels and AI firms are working on terms for both training and output.

Universal Music Group is listed as EURONEXT:UMG. The discussions include multiple partners and use cases. Any deal would set a framework across training data and synthetic tracks.

According to Proactive Investors, the Financial Times reported the talks and the potential structure. The report names both start-ups and larger platforms in the process. It also notes the industry context around AI and rights.

The plan mirrors how streaming changed music payouts. A per-play royalty is simple to track and scale. Backers say it could fit AI use of music, both for learning and for output.

Legal pressure has shaped the debate over AI and media. Clear licenses could reduce conflict and guide new tools. The coming weeks will show if the parties can close the gap.

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