Nvidia CEO eats fried chicken, Korean stocks jump 30%

Editorial collage of Jensen Huang, Jay Y. Lee, and Chung Euisun in neutral medium-close portraits beside a glossy plate of Korean fried chicken and a chilled beer, a bright upward green market line weaving through, warm golden reds contrasted with cool teal highlights, Seoul night bokeh background, high brightness, clean realism, no text or logos.

Shares of Korean fried chicken companies jumped sharply after photos of Nvidia CEO Jensen Huang eating at a Seoul restaurant spread online. According to Tom’s Hardware, KOSDAQ-listed brands saw stock increases of 20% to 30% this morning. The movement came after images and videos showed Huang enjoying spicy chicken and beer with Samsung’s Jay Y. Lee and Hyundai’s Chung Euisun at Kkanbu Chicken.

Stock Market Reaction

Kyochon F&B shares rose up to 20% during trading. Related companies also benefited from the viral moment. Cherrybro Co., a poultry processor, saw shares climb to the daily limit of 30%. Neuromeka, which makes chicken-frying robots, also gained value.

Bloomberg reported that Korean investors often chase short-term gains based on cultural and political events. The news outlet cited a recent example when U.S. President Donald Trump praised a pen during a South Korea visit. MonAmi Co., the pen maker, saw shares rise after that event.

Why Korean Fried Chicken Stands Out

Korean fried chicken features a crunchy coating with intense spicy flavor. The style combines sticky, sweet and sour tastes with umami elements. Sauces like Worcestershire contribute to the signature flavor profile. The chicken differs from American styles through its texture and seasoning approach.

Huang’s Business Visit

Huang traveled to South Korea to attend the APEC CEO Summit. Bloomberg noted the Nvidia CEO announced new contracts to supply AI chips to major South Korean companies during the event. He also worked to strengthen agreements with AI and semiconductor partners. The meetings aimed to address uncertain China sanctions situations.

Huang joked with reporters outside Kkanbu Chicken, asking if the food was good for health. The casual dining style has become a signature approach for the Nvidia chief. The outing showed his appeal to everyday experiences. Kkanbu Chicken is not publicly traded, but competitors saw stock benefits from the viral photos.

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